AI Insights · Timothy · April 2025
Top 5 Hasbro Games Performance on Unified Platform in Russia Q1 2025
Explore the trends in downloads, revenue, and active users for the top Hasbro games on a unified platform in Russia during Q1 2025.
In the first quarter of 2025, the performance of My Little Pony Rainbow Runners showed a dynamic trend in Russia. Weekly revenue started at $93 and ended the quarter at $95, with a peak of $132 in mid-March. Downloads began at 11.8K, experiencing a gradual decrease to 7.9K by the end of March, while active users fluctuated, peaking at 59.9K and settling at 44.9K.
My Little Pony: Harmony Quest saw an interesting revenue pattern, starting at $65 and peaking at $131 in early March, before closing the quarter at $81. Downloads followed a similar trend, beginning at 6.2K and declining to 3.9K. Active users initially increased to 12.8K in early February before dropping to 7.9K by the end of March.
For My Little Pony Color By Magic, revenue rose from $126 to $152, with a notable peak of $195 in early March. Downloads decreased from 7.6K to 3.7K, while active users started at 22.1K and ended at 18.4K, despite minor fluctuations throughout the quarter.
My Little Pony World experienced revenue fluctuations, starting at $88 and peaking at $170 in February before closing at $84. Downloads showed a consistent decline from 4.4K to 2.5K. Active users remained relatively stable, maintaining around 95K throughout the quarter.
Lastly, Transformers Rescue Bots Hero had a modest revenue trend, starting at $50, peaking at $77 in early February, and ending at $13. Downloads saw a decrease from 4.5K to 2.8K, while active users showed a slight decline from 6.8K to 5.1K.
These insights are derived from Sensor Tower’s data, providing a comprehensive view of the performance of Hasbro's top games in Russia. For more detailed analysis, visit Sensor Tower’s platform.